A user conducts a search on his cell phone.
Our advertisers bid on keywords in our platform. When a user searches for one of your keywords that you are bidding upon, that ad is relayed to the customers phone. Here you can see the user searches “Sample” on his cell phone.
A user is shown your ad and clicks on the link.
Once the keyword is triggered, it shows up on the users phone. Usually you see links to a website, but in this case we are generating calls directly to the advertiser. The user simply clicks on the call number to initialize the call.
The call is initialized and the advertiser is charged for the click.
Once the number is clicked, the call is initialized. The consumer then either clicks to cancel the call, or clicks on call to be connected to the advertiser.
The call is sent to the advertiser.
Once the number consumer clicks to call, he is then connected to the advertiser!